Insead’s new MIM programme combines key management disciplines with experiential practical blocks in the form of company visits and business treks in Asia and Europe. Digital electives such as social media analytics, fintech and blockchain have been added to equip students for the digital age.

The school wants to build a relevant skillset which is in high demand by employers, including integrated problem solving, effective communications and project management as well as coding.

During the ten-months programme students will study on Insead campuses in France and Singapore to learn from international classmates and faculty. Field trips to Abu Dhabi, China or the United States will be added to further enhance the learning journey.

According to MBA consultants Fortuna Admissions, pre-experience masters programmes have been a rising trend at business schools, particularly among top European schools and Insead is quite late to the game. In general, European business schools dominate the MiM market. There is the CEMS programme, offered by a consortium of institutions including HEC, Esade, LSE and Bocconi. In the US, the programme is not as developed although Duke, Ross and Kellogg also offer MiM programmes now.

Fees for the MiM programme are considerably cheaper at 47,500 Euro compared to 85,500 Euro for the MBA programme but the target audience is very different too as Urs Peyer, Dean of Degree Programmes at Insead, explained, “Our current master programmes are designed for experienced global professionals – from MBAs and participants in our Executive Master in Finance to senior executives in our Executive MBA and Executive Master in Change. The MIM will make the Insead educational offering complete by equipping a new group of post-graduate, pre-experience learners with the most relevant knowledge and skills to succeed in today’s complex world and move it in new and exciting directions.”

Read more on www.insead.edu, www.insead.edu, www.fortunaadmissions.com